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Can fruit cider survive UK slowdown? - Focus
2016-06-22 16:05:00| Daily beverage news and comment - from just-drinks.com
It was 1997 and Anders Nanne knew Rekorderlig had hit the big time. The co-creator of the Swedish cider was driving out of Gothenburg airport and saw an empty Rekordelig can in a small wood. "When you see it as garbage, that's when you know it's a big brand."
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