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HBO Now reaches 800,000 subscribers

2016-02-11 09:03:00| Telecompaper Headlines

(Telecompaper) HBO Now has attracted 800,000 paying subscribers since the standalone streaming TV service launched in April last year. The figure was announced by HBO Chief Richard Plepler in a conference call on parent company Time Warner's annual results. Pieper said growth should increase as the service is expanded to more distribution platforms, noting that Now is not yet available on Playstation and Xbox. For HBO Go, the on-demand service offered with the premium channel, those platforms account for 20 percent of viewing. HBO Now first launched on Apple devices and with cable operator Cablevision and has since spread to more platforms like Amazon and Android devices. Overall, the HBO and Cinemax channels added 2.7 million subscribers in the fourth quarter of 2015, including HBO Now. 

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