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Tag: advertising
Cawston Press partners with Waitrose for UK advertising push
2018-06-12 16:20:00| Daily beverage news and comment - from just-drinks.com
UK-based Cawston Press has announced plans for its first outdoor advertising in the country, as it looks to branch out further afield.
Tags: press
advertising
partners
push
New 605 index measures impact of TV advertising on both branding and sales
2018-05-30 23:00:26| Digital TV News
605 has announced the launch of the 605 Impact Index which measures the impact of TV advertising on both branding and sales. The index will enable clients to optimize both brand marketing and sales outcomes from TV advertising investments.
Tags: index
sales
advertising
impact
BIA's Advertising Intelligence Platform integrates local TV data from comScore
2018-05-30 14:30:50| Digital TV News
BIA Advisory Services has announced that it has integrated comScores local television audience measurement and ratings information into BIA ADVantage, a proprietary platform that delivers local market advertising intelligence.
Tags: data
local
advertising
platform
Sorrell set for comeback with new advertising venture
2018-05-30 09:38:48| BBC News | Business | UK Edition
Sir Martin Sorrell, who left WPP in April after misconduct claims, plans a new advertising business.
Tags: set
advertising
venture
comeback
Sorrell set for comeback with new advertising venture
2018-05-29 21:44:03| BBC News | Business | UK Edition
Sir Martin Sorrell, who left WPP in April after misconduct claims, plans a new advertising business.
Tags: set
advertising
venture
comeback
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