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Nine launches Real Addressability to the Australian market

2018-08-06 11:00:08| Digital TV News

Nine has become the first Australian broadcaster to launch real addressable advertising to the Australian market through 9Now, its broadcast video on demand (BVOD) product. The new offering gives marketers cross-device targeting on video.

Tags: real market australian launches

Australian regulator confirms details of 5G auction

2018-08-06 02:00:00| Total Telecom industry news

The Australian Communications and Media Authority (ACMA) has released details of its forthcoming 3.6GHz 5G spectrum auction. The auction will kickstart Australia's journey towards 5G rollout in 2019…read more on TotalTele.com »

Tags: details auction australian confirms

Ian Botham partners with Benchmark Drinks to launch twin Australian wine ranges

2018-07-30 16:49:00| Daily beverage news and comment - from just-drinks.com

Former England cricketer Ian Botham has joined a growing number of celebrities to launch a wine range, in a link up with Benchmark Drinks.

Tags: partners wine australian launch

Australian Vintage lines up UK McGuigan Wines push

2018-07-27 14:01:00| Daily beverage news and comment - from just-drinks.com

Australian Vintage's McGuigan Wines is planning its "biggest ever" consumer marketing initiative in the UK this autumn, including event sponsorship, competitions and an ad campaign.

Tags: lines australian push vintage