Home › Coke Zero Wants College Football Fans to 'Drink' Its Ads
 

Keywords :   


Coke Zero Wants College Football Fans to 'Drink' Its Ads

2015-08-31 13:53:22| Beverages - Topix.net

Since launching 10 years ago, Coke Zero has performed on some of the biggest stages in advertising, including the Super Bowl and March Madness. But the no-calorie soda, which became a $1 billion global brand in 2007, has not put a ton of effort into one of the most basic tactics in marketing in the U.S.: driving trial via sampling.

Tags: college ads fans football

Category:Food and Related Products

Latest from this category

All news
»
05.07Tropical Storm Beryl Graphics
05.07Atlantic Tropical Weather Outlook
05.07Tropical Storm Beryl Public Advisory Number 28A
05.07Summary for Tropical Storm Beryl (AT2/AL022024)
05.07Still no sign of herd rebuilding
05.07Eastern North Pacific Tropical Weather Outlook
05.07Tubi and Pluto lead U.S. surge in free streaming
05.07Tubi free streaming service launches in the UK
More »