Home › Comment - Spirits - US vodka wars throw-up strategy conundrum
 

Keywords :   


Comment - Spirits - US vodka wars throw-up strategy conundrum

2013-05-26 13:30:00| Daily beverage news and comment - from just-drinks.com

The US vodka market remains a fierce battlefield. New products continue to flood the sector, while "predatory" pricing policies affects some US states. What should be the approach of established producers? Stand firm and persuade consumers to look beyond price, argues Chris Mercer

Tags: comment strategy wars spirits

Category:Food and Related Products

Latest from this category

All news
»
06.10Glatfelter Develops Biobased Espresso Lid Material
06.10Tropical Storm Milton Potential Storm Surge Flooding Map
06.10Tropical Storm Milton Probabilistic Storm Surge Graphics
06.10Firms urge mayor to rethink congestion charge plan
06.10Tropical Storm Milton Public Advisory Number 5
06.10Summary for Tropical Storm Milton (AT4/AL142024)
06.10Tropical Storm Milton Graphics
06.10Tropical Storm Milton Graphics
More »