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For Coke and Pepsi, smaller sodas could pay more

2015-01-13 15:08:56| Beverages - Topix.net

As people cut back on soda, the two beverage giants are pushing smaller cans and bottles they say contain fewer calories and induce less guilt. The goal is to offset falling consumption with packages that cost more per ounce and are appealing for their novelty and portion control.

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