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Brown-Forman silent on Southern Comfort sale report

2015-09-30 13:38:00| Daily beverage news and comment - from just-drinks.com

Brown-Forman has declined to comment on a report it is looking to sell its struggling Southern Comfort brand along with other liqueurs in its portfolio.

Tags: report sale southern comfort

 

What plans does Brown-Forman have for Irish whiskey? - Interview, Brown-Forman chief brands & strategy officer, Lawson Whiting

2015-09-30 11:42:00| Daily beverage news and comment - from just-drinks.com

The owner of the largest US whiskey brand in the world has bought into Ireland to create a new whiskey brand. Can Brown-Forman make Slane Whiskey as successful as Jack Daniel's? What was the thinking behind the move? just-drinks spoke to Brown-Forman executive VP & chief brands and strategy officer Lawson Whiting at the company's ground-breaking ceremony to find out.

Tags: plans chief strategy brands

 
 

Brown-Forman seeks to sell Southern Comfort, Chambord: sources

2015-09-30 01:35:44| Beverages - Topix.net

The Louisville, Kentucky-based company wants to focus on its core whiskey business, centered on its top-selling Jack Daniel's Tennessee Whiskey brand, the sources said this week. The process is at an early stage, though Brown-Forman has already reached out to potential buyers, the sources said.

Tags: sell sources southern comfort

 

Brown-Forman seeks to sell Southern Comfort, Chambord: sources

2015-09-30 01:11:22| Food - Topix.net

The Louisville, Kentucky-based company wants to focus on its core whiskey business, centered on its top-selling Jack Daniel's Tennessee Whiskey brand, the sources said this week. The process is at an early stage, though Brown-Forman has already reached out to potential buyers, the sources said.

Tags: sell sources southern comfort

 

Millenial drinkers to fuel Irish whiskey growth - Brown-Forman

2015-09-29 14:29:00| Daily beverage news and comment - from just-drinks.com

Millennials in search of heritage and authenticity are helping to drive the Irish whiskey category, according to Brown-Forman executive VP & chief brands and strategy officer Lawson Whiting.

Tags: growth fuel irish whiskey

 

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