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Diageo's Johnnie Walker plummets out of IWSR's top spirits list

2015-09-07 17:05:00| Daily beverage news and comment - from just-drinks.com

LVMH's Hennessy Cognac has taken top spot in the IWSR's 2014 World Class Brands as previous chart-topper Diageo's Johnnie Walker dropped to 34th.

Tags: top list walker spirits

 

Allied Blenders & Distillers Officer's Choice overtakes Diageo's Smirnoff - figures

2015-08-10 16:05:25| Daily beverage news and comment - from just-drinks.com

Allied Blenders & Distillers Officer's Choice has remained the world's fastest-growing spirits brand in terms of volumes added, beating four other whiskies to the title, according to recent figures.

Tags: choice figures officers allied

 
 

Diageo's United Spirits to keep tail brands despite premium pledge

2015-08-07 16:09:42| Daily beverage news and comment - from just-drinks.com

Diageo-controlled United Spirits has said it will not dump its mass brands after revealing it is to focus on just 15 "power brands" to fuel premium growth.

Tags: united premium brands tail

 

The apple of Diageo's eye: Crown Royal Regal Apple hits 'sweet spot' in the whiskey category

2015-08-05 14:03:10| Beverages - Topix.net

Diageo says Crown Royal Regal Apple has been the star of the show in its North American whiskey portfolio, helping attract new consumers to the category thanks to its versatility. The new launch was responsible for double digit growth for Crown Royal and contributed to 12% growth for Diageo's North American whiskeys in FY2015, outpacing category growth.

Tags: the category hits eye

 

Product Launch - Diageo's Orphan Barrel Rhetoric 21-Year-Old Kentucky Straight Bourbon

2015-08-03 18:46:00| Daily beverage news and comment - from just-drinks.com

Diageo's Bourbon unit Orphan Barrel Whiskey Distilling Company has released a 21-year-old expression in its Rhetoric series.

Tags: product straight launch kentucky

 

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