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Cars360 Helps Influence Local Car Shoppers Online Journey
2013-06-03 21:20:05| AutomotiveDigest.com - Automotive Industry News
Cars.com, launched Cars360, an audience extension solution designed to help auto dealers extend their reach and influence Cars.com shoppers even after they have left the site. As consumers spend more time online and longer periods of time in-market, Cars360 keeps a dealer's brand top-of-mind throughout the consumer's online journey by targeting relevant, local car shoppers across a network of hundreds of thousands of websites. Learn more.The Article Cars360 Helps Influence Local Car Shoppers Online Journey appeared first on Automotive Digest.
Analysts Urge Car Shoppers to Buy Now
2013-05-31 09:00:07| AutomotiveDigest.com - Automotive Industry News
It's a great time to buy a car, industry analysts say, especially when considering what the buyer will get for the money down the road with cheaper, most fuel efficient vehicles. Dealers: Find out what the advantage is for buying a car right now. [More]The Article Analysts Urge Car Shoppers to Buy Now appeared first on Automotive Digest.
Walmart exec: Mobile can revive personal touch for shoppers
2013-05-22 19:05:16| CNET News.com
Walmart mobile business exec talks up a location-based Store Mode on its mobile app, as well as an easy checkout feature. [Read more]
Tags: personal
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shoppers
Edmunds Advises Used Hybrid Car Shoppers
2013-05-22 09:00:48| AutomotiveDigest.com - Automotive Industry News
With a growing volume of new hybrid cars in the automotive market each year, the number of used hybrids on the market will also continue to increase. Here are some tips dealers and their customers should keep in mind. [More]The Article Edmunds Advises Used Hybrid Car Shoppers appeared first on Automotive Digest.
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New Study on Whats Resonating with Hybrid and Electric Car Shoppers
2013-05-21 04:36:58| AutomotiveDigest.com - Automotive Industry News
There have been quite a few research studies done on what consumers think about green cars, primarily hybrids and electric vehicles what theyre willing to pay, concerns and attitudes they have, how likely they are to own one soon. The atmosphere has been much affected by spikes in gasoline prices and by awareness of the upcoming federal mandate on reaching 54.5 mpg by 2025. Consumer interest and support has gone through ebbs and flows, along with sales figures for these niches. Now, that seems to be changing. A study by US market research firm Phoenix Marketing International has found that consumers are phasing into more acceptance of the technology. Phoenix Marketing has been analyzing ongoing automotive ad tracking and consumer sentiment research. Ads for the Nissan Leaf, Chevy Volt, and Volkswagen TDI Clean Diesel have achieved strong results. Read all about the Phoenix study and how it can be used to effectively target marketing and sales campaigns for hybrids and EVs.. The Article New Study on Whats Resonating with Hybrid and Electric Car Shoppers appeared first on Automotive Digest.
Tags: car
study
electric
hybrid
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