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What is the Yin Yang of Social Media Marketing?
2013-06-17 18:30:58| AutomotiveDigest.com - Automotive Industry News
Nothing in the universe is totally Yin or totally Yang. Yin contains seeds of Yang and vice versa. Too much of one can weaken and consume the other. Your Social marketing energy should be spent on making sure you have a nice balance of Yin Yang. Here are 4 examples of a Yin Yang imbalance in your Social Media marketing and what you can do about it: 1. Broadcasting. Shouting messages about your products/services represents too much male principle. Add a strategy of engagement and concentrate on building relationships with your content. Evoking emotions is the key to successful marketing. Practice active listening and foster mutual understanding. Keep reading!The Article What is the Yin Yang of Social Media Marketing? appeared first on Automotive Digest.
Tags: media
social
marketing
yang
Risk and Compliance: The Yin and Yang of Security
2013-05-04 14:00:00| TechNewsWorld
Mushrooming industry and government mandates that govern IT security have led to a highly regulated environment and annual compliance fire drills. Compliance, however, does not necessarily equal better security. We are reminded of this fact nearly every day when breaches make headlines. So what role should compliance and risk management play?
Tags: of
security
risk
compliance