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just On Call - Sugar fears push Monster Beverage to lower calorie options

2014-08-08 13:59:00| Daily beverage news and comment - from just-drinks.com

The CEO of Monster Beverage Corps has said its new Ultra Sunrise will help capture trends for "lighter" energy drinks as health fears over sugar seep into the category.

Tags: options call lower push

 

just On Call - Sugar fears push Monster Beverage to lower calorie options

2014-08-08 13:59:00| Daily beverage news and comment - from just-drinks.com

The CEO of Monster Beverage Corps has said its new Ultra Sunrise will help capture trends for "lighter" energy drinks as health fears over sugar seep into the category.

Tags: options call lower push

 
 

US: Monster Beverage Corp H1 sales slow but profits stay strong

2014-08-08 12:40:53| Daily beverage news and comment - from just-drinks.com

Monster Beverage Corp has posted a slowdown in sales growth in first-half results but profits continued to climb as the company announced two new products.

Tags: sales stay strong slow

 

Analysis - The yin and yang of Monster Beverage's fortunes

2014-08-07 19:24:00| Daily beverage news and comment - from just-drinks.com

Monster Beverage Corp has attracted a lot of conflicting viewpoints over the past month.

Tags: analysis yang monster beverages

 

Monster Energy trademarks Ultra Sunrise: Taking on Mountain Dew Kickstart?

2014-08-06 09:25:02| Beverages - Topix.net

Monster Energy has filed a US trademark for the term Ultra Sunrise and one analyst predicts the name will be used for a CSD that will take on $150m brand Mountain Dew Kickstart.

Tags: taking trademarks energy mountain

 

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