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DEG creates Direct-to-Consumer advocacy alliance

2019-01-08 17:40:57| Digital TV News

DEG has announced a new direction in media industry advocacy with the formation of the DTC Alliance as a subset of DEG membership. The alliance has established six committees to set objectives and agendas.

Tags: creates alliance deg advocacy

 

Simulmedia launches TV marketplace for Direct-to-Consumer marketers

2018-10-31 18:40:27| Digital TV News

Simulmedia has launched a marketplace specifically designed for direct-to-consumer (D2C) marketers. For D2C brands, the marketplace will provide a single point of access into the massive reach of TV, with transparency on outcomes, fees, supplier media and data costs.

Tags: marketplace launches marketers marketplace launches

 
 

WarnerMedia announces plans for direct-to-consumer streaming service

2018-10-10 19:30:33| Digital TV News

WarnerMedia has issued a statement announcing plans for a direct-to-consumer streaming service. The service will launch in the fourth quarter of 2019. The product will serve as a complement to WarnerMedia's existing businesses.

Tags: service plans streaming announces

 

Amazon dominates U.S. Direct-to-Consumer TV network subscriptions

2018-05-16 16:28:09| Digital TV News

According to The Diffusion Group (TDG), Amazon Prime Channels accounts for more than half of all direct-to-consumer subscriptions. Its dominance is especially prominent among premium DTC apps including HBO, Showtime, and Starz.

Tags: network amazon subscriptions dominates

 

CBS launches 24/7 direct-to-consumer streaming network for sports

2018-02-26 14:30:29| Digital TV News

CBS has launched CBS SPORTS HQ, a 24-hour streaming sports news network offering news, highlights and analysis, easily accessible for free on connected devices. The new digital network is a collaboration between CBS Sports and CBS Interactive.

Tags: sports network streaming launches

 

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