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The next big thing in tech: Augmented Reality

2013-06-07 16:09:26| CNET News.com

The wearable revolution is heading beyond Google Glass, fitness tracking and health monitoring. The future is wearables that conjure up a digital layer in real space to "augment" reality. [Read more]    

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Online Car Buying: Perception vs. Reality

2013-06-07 03:40:34| AutomotiveDigest.com - Automotive Industry News

Autobytel Dealer Insight Series Autobytel is releasing a Dealer Insight Series in an effort to educate car dealers across the country on shopping behaviors, sales statistics, and online buying trends in the automotive space. This video specifically discusses online buying trends and how understanding these ideas will ultimately leads consumers to buy from you. See the Dealer Insight Series here.The Article Online Car Buying: Perception vs. Reality appeared first on Automotive Digest.

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Is augmented reality the future of packaging?

2013-06-06 01:00:00| Packaging Gateway

Adding a virtual layer of promotional and informative material to packaging, augmented reality techniques promise to revolutionise product packaging. Is this one gimmick too far, or could the way consumers shop be about to change?

Tags: future reality packaging augmented

 

DKNY Campaign Combines Art With Augmented Reality

2013-06-03 20:32:16| Apparel - Topix.net

For 16 years, the intersection of Houston Street and Broadway in New York City was crowned with a large billboard featuring a black and white montage of southern Manhattan inside the letters "DKNY" . The billboard was pulled down in 2008 after Abercrombie & Fitch purchased the building that supported it - a change that not a few New Yorkers ... (more)

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Atheer bringing 3D augmented reality and gesture control to Android

2013-05-30 19:12:24| CNET News.com

Atheer hopes to integrate its augmented reality and gestural control platform into existing mobile operating systems, such as Android, iOS and Xbox. [Read more]    

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