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Tag: world cup
The Coca-Cola Co puts World Cup weight behind Powerade - video
2018-05-15 13:25:00| Daily beverage news and comment - from just-drinks.com
The Coca-Cola Co has launched a football-themed campaign for its Powerade brand in Australia ahead of next month's Russia World Cup.
Anheuser-Busch InBev unveils Budweiser cup to light up World Cup stadiums - video
2018-05-08 16:19:00| Daily beverage news and comment - from just-drinks.com
Anheuser-Busch InBev's new global Budweiser campaign for the upcoming World Cup in Russia includes millions of noise-activated, light-up drinking cups set to be handed out at host stadiums.
This week in soft drinks & bottled water, featuring PepsiCo's cola war pledge, CCEP's World Cup tie-up and a big buy for Lassonde Industries
2018-05-04 15:53:00| Daily beverage news and comment - from just-drinks.com
Here's a round-up of this week's top stories from the global soft drinks & bottled water categories. Click the links to see our round-ups for beer & cider and spirits & wine.
Will the World Cup give Carlsberg the boost it needs in Russia? - Analysis
2018-05-02 13:23:00| Daily beverage news and comment - from just-drinks.com
Russia has proven once again to be a thorn in Carlsberg's side, but there could be good news around the corner for the group as the country prepares to suffer from World Cup fever.
Coca-Cola European Partners kicks off World Cup campaign with FIFA 18 tie-up
2018-05-01 19:14:00| Daily beverage news and comment - from just-drinks.com
Coca-Cola European Partners has launched its first activation in EuropeCoca-Cola European Partners has launched its first activation in Europe for the upcoming FIFA World Cup football tournament.for the upcoming World Cup in Russia.
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