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USSI Global to bring DOOH analytics to NEXTGEN TV broadcasters

2021-08-03 17:26:19| Digital TV News

July 27, 2021 USSI Global has created an R&D program that will bring audience analytics to broadcast customers delivering NEXTGEN TV services. The essential technology component will be developed in partnership with AdMobilize.

Tags: tv global bring analytics

 

UK broadcasters launch ad campaign measurement tool

2021-06-09 11:00:14| Digital TV News

Sky, ITV and Channel 4 are working together to launch CFlight, an advertising metric that captures live, on-demand and time-shifted commercial impressions across all mainstream viewing platforms in the UK.

Tags: tool campaign launch measurement

 
 

Europes top broadcasters to make $11 billion from football

2021-06-03 05:00:32| Digital TV News

According to Digital TV Research, broadcasters' revenues for live football matches in their domestic and UEFA Champions leagues will reach $10.5 billion in the 2021/22 season in the top five European countries.

Tags: top make football billion

 

RTL, Bouygues agree merger of French broadcasters TF1, M6

2021-05-18 11:40:00| Telecompaper Headlines

(Telecompaper) RTL announced it has entered into exclusive negotiations to merge its French television business M6 with its larger domestic rival TF1, part of conglomerate Bouygues...

Tags: french agree merger rtl

 

Pearl TV broadcasters welcome FCC easing of SFN regulations

2021-01-19 18:30:55| Digital TV News

The Pearl TV broadcaster business group has applauded the decision by the FCC to give broadcasters more flexibility when using a Distributed Television System (DTS) for NEXTGEN TV broadcasts using ATSC 3.0.

Tags: regulations pearl fcc easing

 

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