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See the Spot: Viva Paper Towels Give Secret Subway a Thorough Cleaning

2016-03-31 16:58:30| Paper - Topix.net

Paper towels are already a $5 billion-plus category, but they could be a lot bigger if people would use them for more things, like, say cleaning the subway. So in an effort to do what marketers love most -- expand usage occasions -- Kimberly-Clark Corp. and agency Tris3ct, Chicago are launching an "Unleash Clean" campaign that shows people using Viva paper towels to clean a subway station.

Tags: give paper secret spot

 

Saudi Telecom ups Viva stake but fails to take sole ownership

2016-02-01 01:00:00| Total Telecom industry news

Following tender offer, STC will hold just over half of Kuwaiti company once transaction is completed.

Tags: ups ownership sole telecom

 
 

STC, Viva disagree over offer price

2015-12-22 01:00:00| Total Telecom industry news

Saudi Telecom declines to change offer price for Kuwaiti telco despite objection from its board.

Tags: price offer viva disagree

 

Saudi Telecom gets regulatory OK for Viva offer

2015-12-14 01:00:00| Total Telecom industry news

Kuwaiti authorities give green light to takeover deal, Saudi Telecom sets price at 3 per share.

Tags: offer regulatory telecom saudi

 

Saudi Telecom moves to take over Kuwait's Viva

2015-11-20 01:00:00| Total Telecom industry news

Saudi operator has applied for regulatory OK to make an offer for 100% of Kuwaiti mobile unit.

Tags: moves telecom saudi viva

 

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