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Pernod Ricard acquires equal share in Italicus aperitivo

2020-03-12 13:24:00| Daily beverage news and comment - from just-drinks.com

Pernod Ricard has added aperitivo Italicus to its portfolio in a 50/50 partnership with the brand's owner.

Tags: share equal acquires ricard

 

Pernod Ricard buys into gin again, takes stake in Japan's Ki No Bi

2020-03-05 11:03:00| Daily beverage news and comment - from just-drinks.com

Pernod Ricard has made another investment in the gin category, this time acquiring a minority holding in the owner of Japanese high-end brand Ki No Bi.

Tags: no takes bi buys

 
 

Pernod Ricard releases Tequila-finished Chivas Scotch whisky

2020-03-03 16:08:00| Daily beverage news and comment - from just-drinks.com

Pernod Ricard's Chivas Brothers unit has launched a Tequila-finished Scotch whisky as part of a new four-strong range from the Chivas blended Scotch brand.

Tags: releases whisky scotch ricard

 

Pernod Ricard invites UK Jameson consumers to 'Join In' - video

2020-03-02 13:02:00| Daily beverage news and comment - from just-drinks.com

The UK division of Pernod Ricard is planning a "multi-million-pound" advertising push behind its market-leading Jameson Irish whiskey brand in the run-up to St Patrick's Day.

Tags: video join consumers invites

 

US consumers mixing hard seltzers with spirits - Pernod Ricard CEO

2020-02-28 12:10:00| Daily beverage news and comment - from just-drinks.com

Some consumers in the US are fueling the hard seltzer boom by mixing the alcoholic sparkling water with alcohol in the country's on-premise, according to the head of Pernod Ricard.

Tags: hard ceo consumers mixing

 

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