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Diageo lines up Year of the Rat Johnnie Walker Blue Label packs
2020-01-23 12:01:00| Daily beverage news and comment - from just-drinks.com
Diageo has released a limited-edition bottle of its Johnnie Walker Blue Label blended Scotch whisky, in celebration of the Chinese New Year of the Rat.
Johnnie Walker partners with Mindy Kaling for bottle engraving activation
2019-12-17 13:19:00| Daily beverage news and comment - from just-drinks.com
Diageo has rolled out a festive-themed marketing activation in the US for the Blue Label iteration from its Johnnie Walker blended Scotch brand.
Tags: partners
walker
bottle
activation
Diageo adds AR tech to Johnnie Walker Game of Thrones whiskies
2019-12-16 14:26:00| Daily beverage news and comment - from just-drinks.com
Diageo has added augmented reality (AR) to its Johnnie Walker Game of Thrones whiskey offerings, as the group looks to boost engagement with consumers.
Walker & Company Expands Leadership
2019-11-22 15:24:00| Happi Breaking News
Appoints VP of Marketing.
Tags: company
leadership
walker
expands
Diageo joins Scotch whisky chase for new drinkers with global Johnnie Walker push - just-drinks comments
2019-11-06 14:11:00| Daily beverage news and comment - from just-drinks.com
Diageo has joined Pernod Ricard in targeting new Scotch whisky consumers as the company launches its latest Johnnie Walker campaign.
Tags: comments
global
push
walker
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