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Return Of The Twinkie: Hostess May Have Pulled Off The Biggest Scam Since New Coke

2013-01-30 23:48:21| Beverages - Topix.net

You read about the Great Twinkie Extinction here on Short Order and maybe you applauded, or more than likely, felt as if yet another piece of your childhood was being torn away from you by The Man.

Tags: new since return biggest

US: Coca-Cola Co lines up Taylor Swift for Diet Coke

2013-01-30 13:37:00| Daily beverage news and comment - from just-drinks.com

The Coca-Cola Co has signed up singer Taylor Swift as the new face of Diet Coke in the US.

Tags: lines taylor diet swift

Coke and Pepsi shift bottling assets to build brands: Rabobank

2013-01-30 02:45:29| Beverages - Topix.net

The Coca-Cola Company and PepsiCo are looking to shift bottling assets onto strong franchise partners in order to refocus in house efforts on brand building and marketing.

Tags: build brands shift assets

Coke stresses US health 'mission' after AND draws advocacy fire

2013-01-29 18:26:07| Beverages - Topix.net

The Coca-Cola Company tells BeverageDaily.com it is fully committed to improving US health by partnering groups such as the Academy of Nutrition and Dietetics , after an advocacy report claimed undue big beverage influence on the body.

Tags: health fire mission advocacy