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"The on-trade doesn't realise it can up-sell on a Coca-Cola" - Interview, Seedlip founder, Ben Branson
2016-06-28 16:15:00| Daily beverage news and comment - from just-drinks.com
Last month, UK producer Seedlip launched the second expression in its range of self-described "non-alcoholic spirits". Seedlip Garden follows the launch in November of the original Seedlip, which sold out three times in high-end London retailer Selfridges and has caught the attention of bartenders with its positioning as an adult-aimed, non-alcoholic base for cocktails. Seedlip founder Ben Branson says the spirit - a distillation of botanicals including herbs, fruit and bark - is a riposte to non-alcoholic drinks that depend too heavily on sugary fruit blends, and offers a solution to the problem of "what to drink when you're not drinking". just-drinks spoke to Branson ahead of the launch of Seedlip Garden about his early successes, interest from Bahraini royalty and why the industry needs to get on-board the non-alcoholic category.
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This week in beer & cider, featuring beer's paucity of global brands, interview with Heineken's international brands director and how much SABMiller paid for Meantime
2016-06-24 16:41:00| Daily beverage news and comment - from just-drinks.com
Here's a round-up of this week's top stories in the global beer & cider categories. We also have similar round-ups for soft drinks & bottled water and spirits & wine.
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"Does real brand loyalty exist?" - Interview, Walter Drenth, senior global director international brands at Heineken
2016-06-20 12:10:00| Daily beverage news and comment - from just-drinks.com
Last year, Heineken secured a return to the European sports stage for its Amstel brand. Having called time on its ten-year sponsorship of the UEFA Champions League football competition in 2005, Amstel has just completed the first of a three-year tie-up with the slightly lower-profile Europa League football tournament. Replacing Amstel as Champions League sponsor? Why, it was - and continues to be - brand Heineken. Last month, Olly Wehring travelled to Switzerland to meet Walter Drenth, the group's senior global director for international brands, before being forced to endure his team's defeat that evening to Seville in the Europa League final.
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Interview with a Photographer - Kevin Koch
2016-06-17 17:35:45| PortlandOnline
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This week in soft drinks & bottled water, featuring Monster's China delay, interview with Talking Rain's CEO and SodaStream consoles Keurig Kold owners
2016-06-17 16:28:00| Daily beverage news and comment - from just-drinks.com
Here's a round-up of this week's top stories in the global soft drinks & bottled water categories. We also have similar round-ups for beer & cider and spirits & wine.
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