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Macy's CEO Vows to Keep Shoppers' Attention as Malls Fade

2017-06-07 21:06:00| National Real Estate Investor

In an interview from his office on the 13th floor above the department stores iconic Herald Square flagship location, he mapped out how Macys will capture one hypothetical customers heart.

Tags: attention ceo fade malls

 

TopRank Marketing CEO, Lee Odden Inspires Content Marketing Success at #ContentSEO in Manhattan

2017-05-11 16:13:41| Marketing and Public Relations - M&O

Connecting with customers and prospects is a high priority for many digital marketers. To form an honest and lasting connection, brands must build credibility and authority by consistently giving their audience relevant content. According to Smart Insights, there are 6,586,013,574 internet searches a day worldwide. Amidst the billions of search queries, its getting more difficult…The post TopRank Marketing CEO, Lee Odden Inspires Content Marketing Success at #ContentSEO in Manhattan appeared first on Newsroom.

Tags: content marketing success lee

 
 

Lee Oddens Content Marketing Tour: TopRank Marketing CEO Travels to Europe to Spread Content Marketing Wisdom

2017-04-19 08:23:47| Marketing and Public Relations - M&O

Its no surprise that the constant evolution of technology and customer expectations raises a need for brands to stand out against their competitors. One way that brands are tackling this opportunity is by implementing great content. Although content marketing is widely practiced in B2B and B2C businesses, a benchmark report conducted by Content Marketing Institute…The post Lee Oddens Content Marketing Tour: TopRank Marketing CEO Travels to Europe to Spread Content Marketing Wisdom appeared first on Newsroom.

Tags: content marketing europe tour

 

TopRank Marketing CEO, Lee Odden Shares a Secret to Influencer Marketing at #CMC17

2017-04-10 14:50:21| Marketing and Public Relations - M&O

The truth is, influencer marketing is still baffling for many digital marketers. Many questions still circulate around the best strategy for implementation and execution. With more and more brands incorporating influencer marketing programs into their overall marketing strategy, the need to stand out among the competition is growing, and fast. In the recent influencer marketing…The post TopRank Marketing CEO, Lee Odden Shares a Secret to Influencer Marketing at #CMC17 appeared first on Newsroom.

Tags: marketing lee secret shares

 

SWANA CEO Wins PRECO Electronics Annual Safety in Motion Award

2017-02-08 11:02:29| Waste Age

The Safety in Motion Award is given annually to honor industry leaders.

Tags: electronics safety annual award

 

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