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Ampersand launches improved solution for multiscreen TV campaign measurement

2021-09-20 08:51:22| Digital TV News

September 16, 2021 Ampersand has announced the availability of its Total TV Measurement solution for advertisers and agencies, unifying measurement of media delivery across its full footprint of multiscreen TV supply.

Tags: solution improved campaign measurement

Undertone launches CTV ad solution for improved consumer engagement

2021-07-27 18:44:45| Digital TV News

July 27, 2021 Undertone has launched its High Impact CTV Suite. The suite enables ads to be integrated alongside content, rather than running them during ad breaks, and allows viewers to interact with ads using their remote control.

Tags: solution consumer improved engagement

MediaKind launches end-to-end DTC solution for content owners

2021-07-01 09:36:19| Digital TV News

June 30, 2021 MediaKind has announced the launch of MediaKind Engage, an end-to-end cloud-native direct-to-consumer (DTC) solution for video contribution, production, streaming, and audience engagement.

Tags: content owners solution launches

Ikon Science Launches Cloud-Enabled Management Solution Curate

2021-05-25 14:47:54| OGI

Ikon Science, a 20-year global provider of geoprediction and knowledge management software and services, on May 24 launched Curate, a scalable, cloud-enabled knowledge management solution designed to provide cost efficiencies along with faster and more accurate decision making.

Tags: management science solution launches