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Pernod Ricard readies latest gentlemen's Chivas Regal

2015-09-15 01:59:00| Daily beverage news and comment - from just-drinks.com

Pernod Ricard has rolled out the latest instalment in its Chivas Regal 'Made for Gentlemen' series.

Tags: latest regal ricard chivas

 

Ballantine's turns blue as Pernod Ricard redesigns 12 Year Old

2015-09-10 14:11:00| Daily beverage news and comment - from just-drinks.com

Pernod Ricard has added a blue label to its Ballantine's 12 Year Old blended Scotch whisky as part of a packaging overhaul.

Tags: year old blue turns

 
 

Pernod Ricard readies London Design Festival Perrier-Jouet offering

2015-09-08 16:16:00| Daily beverage news and comment - from just-drinks.com

Pernod Ricard has secured a partnership with Austrian design duo Mischer'Traxler to launch a limited expression of its Perrier-Jouët Champagne in the UK in time for this month's London Design Festival.

Tags: design london offering festival

 

Pernod Ricard primes plan to dominate drinks ecommerce space

2015-09-02 17:21:55| Beverages - Topix.net

Pernod Ricard is to focus on growing its ecommerce presence for its UK business over the coming months, a space the drinks business said has yet to be dominated by its competitors. The maker of Absolut and Chivas, is "in discussion" with various ecommerce partners to bolster its existing nascent ties with Amazon alongside partnerships with retailers such as Tesco and Asda.

Tags: plan space drinks ecommerce

 

"New normal" sees Pernod Ricard target premium over prestige in China

2015-09-02 16:27:00| Daily beverage news and comment - from just-drinks.com

The international spirits category in China has embarked on a "new normal", according to Pernod Ricard, with lower-priced offerings set to drive future growth.

Tags: china normal premium target

 

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