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Disney joins Nielsen Addressable TV beta program

2020-06-05 15:30:18| Digital TV News

Disney Media Networks has joined Nielsen's (NYSE: NLSN) Addressable TV beta program. Disney will be able to evaluate Nielsen's addressable TV advertising capabilities and prepare for its commercial launch.

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Disney+ and Apple TV+ both see success during first six months in the market

2020-05-29 15:00:37| Digital TV News

Parks Associates has released research showing that new OTT services Apple TV+ and Disney+ have captured significant market share in the streaming video space, rounding out the top five behind the 'Big 3' Netflix, Amazon Prime Video, and Hulu.

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Disney+ attracts 2 million Australian viewers in 4 months

2020-05-22 11:00:12| Digital TV News

Data from Roy Morgan shows Disney+ continuing its stellar growth with over 2 million Australians now viewing the subscription TV service after only four months. It took Netflix six months from launch to attract the same number.

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Disney streaming chief Mayer to join TikTok as CEO

2020-05-19 09:07:00| Telecompaper Headlines

(Telecompaper) Disney executive Kevin Mayer has been named the new CEO of TikTok and COO at its parent company ByteDance. He's replaced at Disney by Rebecca Campbell as head of the company's direct-to-consumer business and international operations. 

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460 million subscribers for Disney+ and Netflix in 2025

2020-05-11 04:45:52| Digital TV News

According to Digital TV Research, global SVOD subscriptions will increase by 519 million between 2019 and 2025 to 1,161 million or up by 81%. The total will climb by 170 million in 2020 alone.

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