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Malvern Instruments and NETZSCH Form Marketing Partnership

2013-04-23 06:00:00| Chemical Processing

Materials and biophysical characterization company Malvern Instruments and NETZSCH Grinding & Dispersing, a manufacturer of industrial wet and dry grinding, mixing, dispersing and kneading equipment, have entered into a cooperative marketing agreement.

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Content Marketing Tips for Non-Publishers

2013-04-22 17:47:47| AutomotiveDigest.com - Automotive Industry News

To those unfamiliar with the nuances, navigating the rules that surround content marketing, creation, syndication and curation can be a full-time job. Utilizing original content is better than pushing out free content or leveraging content from content farms. The problem is, many marketers dont have the budget, skill set or personnel to produce a steady drumbeat of varied and engaging original content. As such, the natural inclination is to simply pass along content found in a web search. But the legal implications of doing so can be costly, especially in a landscape where content providers are looking to maximize revenue from their content. Here are three content marketing tips to follow to correctly use content found on the web: Keep reading! The Article Content Marketing Tips for Non-Publishers appeared first on Automotive Digest.

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Qld Sugar touts new industry marketing plan

2013-04-22 08:25:13| Sugar Industry News

Tableland Canegrowers last week ditched MSF Sugar in favour of Mackay Sugar Limited because it wanted its sugar sold through QSL.

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Car Dealer Marketing Stop Mass Marketing in a 1-to-1World

2013-04-20 19:57:45| AutomotiveDigest.com - Automotive Industry News

The car dealer marketing landscape has changed drastically due to the introduction of new social media sites, the sophistication of SEO logic, and the need to incorporate mobile capabilities into every campaign. The world of mass marketing through newspapers, TV, and radio is over. To really reach your customers and keep them coming back, youll need to utilize a one-to-one marketing approach, wherein the messaging your customers receive is specific and personal to them. Here are three ways you can ensure your message reaches your customers in a meaningful way to build owner loyalty and reduce marketing costs. The old mass-marketing models are no longer applicable in a world of fast-moving mobile technology opportunities. Let One Command help you with your marketing message. [Read more]The Article Car Dealer Marketing Stop Mass Marketing in a 1-to-1World appeared first on Automotive Digest.

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Digital marketing company eyes Atlanta for HQ

2013-04-19 12:28:41| Air Courier - Topix.net

A digital marketing company is considering Atlanta to relocate headquarters, according to Invest Atlanta, the city's economic development agency.

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