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Tag: diageo
Diageo ramps up Johnnie Walker heritage focus with short film - video
2018-07-11 14:00:00| Daily beverage news and comment - from just-drinks.com
Diageo has launched a new promotional video designed to offer people a behind-the-scenes look at the heritage and making of its leading blended Scotch whisky brand, Johnnie Walker.
Diageo trashes UK HQ departure claim
2018-07-06 15:27:36| Daily beverage news and comment - from just-drinks.com
Diageo has dismissed a report today claiming the group is looking to move out of its present headquarters.
Tags: claim
departure
diageo
trashes
Diageo to upgrade UK innovation hub with US$8.4m investment
2018-07-02 16:28:07| Daily beverage news and comment - from just-drinks.com
Diageo is to invest GBP6.4m (US$8.4m) in a new Scottish tech hub that will focus on innovations across the group's spirits portfolio.
Tags: investment
upgrade
innovation
hub
Diageo to pay for 4 July holiday in Smirnoff Ice campaign
2018-06-26 14:56:00| Daily beverage news and comment - from just-drinks.com
Diageo is joining the trend for experiential prizes with a Smirnoff Ice giveaway that offers to pay US consumers to take a holiday over the upcoming 4 July celebrations.
Diageo seeks to boost Sichuan Shuijingfang stake
2018-06-25 18:35:00| Daily beverage news and comment - from just-drinks.com
Diageo wants to up its stake in Sichuan Shuijingfang and take majority control of the baijiu producer.
Tags: seeks
boost
stake
sichuan
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