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Soft drinks in 2015 - How the category performed - Research in focus

2016-01-25 10:25:00| Daily beverage news and comment - from just-drinks.com

In 2015, the global soft drinks industry demonstrated only a marginal improvement on the growth seen in 2014, according to research from Euromonitor. Growth reached 5.5% in value terms, with energy drinks the fastest-growing category - and strong performances by bottled water (the overall volume leader) and sports drinks as well. Total volumes in soft drinks last year grew by 3%.

Tags: in research category focus

 

This week in soft drinks & bottled water, featuring Coca-Cola Co's new brand strategy, PepsiCo's Mountain Dew additions and last year's top NPD

2016-01-22 15:51:00| Daily beverage news and comment - from just-drinks.com

Here's a round-up of this week's top stories in the global soft drinks & bottled water categories. We also have similar round-ups for beer & cider and spirits & wine.

Tags: top years week water

 
 

Failure: Dr Pepper TEN ; The difficulties facing "not quite diet" carbonated soft drinks

2016-01-19 01:00:00| Beverage industry market research - from just-drinks.com

Carbonated soft drinks face an increasingly hostile environment, with consumer health concerns continuing to pressure sales across the board.

Tags: soft failure diet facing

 

What was the best European NPD in soft drinks & water in 2015? - Comment

2016-01-18 09:51:00| Daily beverage news and comment - from just-drinks.com

The seasonal festivities tend to give way to a period of ideas, hopes and plans. In Europe, the soft drinks industry is looking to formulate its strategies for the coming year. Before that, Richard Corbett considers last year's soft drinks and water NPD in the region, and picks his favourite.

Tags: in comment water soft

 

This week in soft drinks & bottled water, featuring Coca-Cola's Africa venture, growth in the iced coffee category and golfer Jordan Spieth

2016-01-15 15:14:00| Daily beverage news and comment - from just-drinks.com

Here's a round-up of this week's top stories in the global soft drinks & bottled water categories. We also have similar round-ups for beer & cider and spirits & wine.

Tags: category week water growth

 

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