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UK: Beam Inc's Maxxium unit readies Sourz TV push
2013-10-01 16:36:31| Daily beverage news and comment - from just-drinks.com
The UK division of Beam Inc is set to launch the biggest "through the line" campaign for its Sourz liqueur brand in the country, centred around a TV advert.
UK: Maxxium to give Snow Leopard vodka distribution boost
2013-07-04 13:52:00| Daily beverage news and comment - from just-drinks.com
Maxxium is taking on the UK distribution of Edrington's luxury vodka brand Snow Leopard, the company announced today (4 July).
Tags: give
distribution
snow
boost
UK: Maxxium unveils Harveys Bristol Cream coronation bottle
2013-05-29 14:17:00| Daily beverage news and comment - from just-drinks.com
Maxxium is aiming to drive summer sales of Beam's Harveys Bristol Cream brand with a limited-edition bottle.
Tags: cream
bottle
bristol
unveils
UK: Maxxium renews Famous Grouse's rugby ties
2013-01-17 16:11:00| Daily beverage news and comment - from just-drinks.com
The Famous Grouse's links to Scottish rugby will continue after a new three-year sponsorship deal was signed, its UK distributor Maxxium has said.
Tags: famous
ties
rugby
renews