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Tag: sez
Wild Ride Ahead: Intel Study Sez $7 T Market for Passenger Economy in Next 30 years
2017-06-15 19:20:25| AutomotiveDigest.com - Automotive Industry News
The Article Wild Ride Ahead: Intel Study Sez $7 T Market for Passenger Economy in Next 30 years appeared first on Automotive Digest.
Google Challenging Agency Ad Process: Sez Create Your Own Brand Videos for YouTube [Quicker, Cheaper, & Speedier Production & Feedback]
2017-01-04 22:12:11| AutomotiveDigest.com - Automotive Industry News
SITUATION YouTube Labs is now linking brands with YouTube Creators. How: By Creating a platform for a series of videos for each brand Disrupts of traditional advertising model & bypasses broadcast, cable TV Delivers FB & YouTube directly to customer on the video publishing platforms. YouTube video bloggers growing part of marketing content creation for brands. SIGNIFICANCE Implications for Ad Agencies, video production houses, publishers, buyers of ads.as well as Automotive companies. Moves Google into a sort of talent brokerage. Called "Agile Method" by SW developers to achieve better, faster, cheaper ads. Emphasis on speed to stream, with agency work going straight to production. Scripts approved, guided by insights & market knowledge from YouTube creators. Optimized video then put online to listen to conversations & feedback from consumers. See AD Age article in its entirety Google Links Brands With YouTube Creators: Are Agencies and Influencer Networks Threatened? _______________________________________________________________________
Tags: feedback
create
process
google
Union Budget 2016-17: TCS and Wipro hail SEZ scheme extension, digital plans
2016-03-01 10:37:54| IT Services - Topix.net
Software giants like TCS and Wipro praised the Finance Minister Arun Jaitely for his decision on extension of SEZ scheme till 2020 and reduced tax at 10 percent for global revenues. An effort to increase the use of technology in e-governance was also appreciated.
Tags: digital
plans
union
budget
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