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Tag: heineken
Heineken announces 13th Olympic house
2015-10-01 14:30:00| Daily beverage news and comment - from just-drinks.com
Heineken and the Netherlands Olympic Committee (NOC) announced yesterday that the Holland Heineken House for next year's Olympics will be located in Ipanema, Rio de Janeiro.
Tags: house
13th
announces
olympic
How is the Rugby World Cup working out for Heineken? - Interview, Heineken's global activation director, Hans Erik Tuijt
2015-09-28 21:17:00| Daily beverage news and comment - from just-drinks.com
The Rugby World Cup is just over one week old and the event is dominating the television, radio and newspapers here in the UK. As one of the event's headline sponsors, Heineken hopes that this level of interest will continue, right through to the final on 31 October. Earlier today, just-drinks spoke to Heineken's global activation director, Hans Erik Tuijt, about the brewer's activities in and around the tournament, the balance of power between television and digital marketing and whether the host nation's continued presence in the event actually matters.
Tags: world
working
global
director
This week in beer, featuring Heineken, Guinness and Skol
2015-09-25 15:49:00| Daily beverage news and comment - from just-drinks.com
Here's a round-up of this week's top stories in the global beer & cider categories. We also have similar round-ups for soft drinks & bottled water and spirits & wine.
Tags: week
featuring
beer
guinness
Heineken gets behind Foster's Rocks with GBP2m campaign
2015-09-25 14:05:35| Daily beverage news and comment - from just-drinks.com
Heineken has launched a GBP2m (US$3m) UK marketing campaign for its new rum-flavoured lager, Foster's Rocks.
Tags: campaign
rocks
heineken
fosters
Heineken creates Ivory Coast JV
2015-09-25 11:05:27| Daily beverage news and comment - from just-drinks.com
Heineken has formed a joint venture in the Ivory Coast to build a brewery and market beer in the country.
Tags: coast
creates
ivory
ivory coast
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