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Digital Air Strike Rates Social Network Car Shopping

2014-11-21 07:08:00| AutomotiveDigest.com - Automotive Industry News

Its well known that Facebook is having a huge impact on car shopping. Digital Air Strike also ranked other social networks and the percent of car shoppers who used them to do research businesses. YouTube leads that list, followed by LinkedIn, Pinterest, and Twitter. The Article Digital Air Strike Rates Social Network Car Shopping appeared first on Automotive Digest.

Tags: shopping social digital car

 

Car Shopping is Changing

2014-01-23 01:49:36| AutomotiveDigest.com - Automotive Industry News

One of the ways car shopper behavior is changing is that nearly all consumers are going to the Internet for vehicle information. Just as dealers sought to have a "bullet-proof" process for getting consumer prospects in the showroom, now they need the same solid process to get consumers to their websites.The Article Car Shopping is Changing appeared first on Automotive Digest.

Tags: shopping car changing car shopping

 
 

Internet Is Making Car Shopping More Efficient As Role Of Traditional Media Declines, According To A Polk Study Commissioned By AutoTrader.com

2013-07-09 09:00:01| AutomotiveDigest.com - Automotive Industry News

The Article Internet Is Making Car Shopping More Efficient As Role Of Traditional Media Declines, According To A Polk Study Commissioned By AutoTrader.com appeared first on Automotive Digest.

Tags: by internet shopping media

 

Edmunds.com Report Sheds New Light on Car Shopping Trends and Behaviors

2013-06-22 18:13:30| AutomotiveDigest.com - Automotive Industry News

Car buyers spent an average of $30,803 on new car purchases last year an all-time high. Edmunds.com also found that an average of $2,200  or about 7 percent above base prices was spent on optional equipment for those cars. The findings are just two of several key points identified in Edmunds.com's 2013 Car Shopping Trends Report, which mines Edmunds.coms extensive data to reveal the most relevant car shopping and purchasing trends in America today.The Article Edmunds.com Report Sheds New Light on Car Shopping Trends and Behaviors appeared first on Automotive Digest.

Tags: shopping report car light

 

Tie Car Shopping to Phones and Watch Out for Added Service Fees, Study Says

2013-04-02 02:26:47| AutomotiveDigest.com - Automotive Industry News

By Jon LeSage, contributing editor, Dealer Digest Daily SITUATION: Car shoppers to dealers and OEMs: Avoid additional monthly fees for infotainment and streamline online shopping or theyll go elsewhere. New study of 8,000 consumers in eight countries by consulting firm Capgemini says that (especially) young buyers want streamlined information right off the web. [...]The Article Tie Car Shopping to Phones and Watch Out for Added Service Fees, Study Says appeared first on Automotive Digest.

Tags: service shopping added car

 

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