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American Apparel Debuted A 'Pro-Women' Ad Campaign Featuring Employees

2015-04-11 00:16:56| Apparel - Topix.net

Over the past several months, American Apparel has made no secret of its plans for a total brand overhaul. Since firing founder and CEO Dov Charney, the company has hired new CEO Paula Schneider , revised its sexual harassment policy , and, in Schneider's words, begun the "bottom-up process" to de-sleaze the image Charney had created.

Tags: american apparel employees campaign

 

US apparel companies urge action on Taobao fakes

2015-04-10 16:11:00| Daily apparel & textile news and comment - from just-style.com

US apparel and footwear companies are urging authorities to take action against Taobao, China's busiest online trading platform, because of ongoing issues with counterfeit goods.

Tags: action companies apparel urge

 
 

SOURCING: Tanzania adds to Africa's apparel sourcing mix

2015-04-10 13:02:00| Daily apparel & textile news and comment - from just-style.com

Kenya, Ethiopia and Uganda are all ramping up their efforts to put Africa on the apparel sourcing map with a range of policies designed to encourage mills, manufacturers and buyers to invest. But another country vying for a slice of the action is Tanzania, with ambitions to offer the best overall package in Africa.

Tags: apparel mix adds tanzania

 

The Adorable Sloth Is the New Face of American Apparel

2015-04-10 05:28:48| Apparel - Topix.net

Is American Apparel turning over a new leaf after ousting controversial CEO Dov Charney? The brand, best known for it's provocative images of scantily clad girls just debuted a new ad campaign for it's eco-friendly designs featuring it's newest model - a sloth adorably named Buttercup. The 23-year-old Bradypus sloth comes to American Apparel by way of Costa Rica's Sloth Sanctuary, and by the looks of it, has already mastered some of the company's signature poses Try not to awww out loud when you see the images - just don't tell Kristen Bell .

Tags: american face apparel adorable

 

US apparel retailers' March 2015 sales roundup

2015-04-09 18:03:00| Daily apparel & textile news and comment - from just-style.com

While the earlier Easter this year helped the majority of US apparel retailers to book comparable store sales growth in March, adverse weather conditions, an economic soft patch during the first quarter, and lingering effects of the West Coast ports labour dispute weighed on overall results.

Tags: march sales apparel retailers

 

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