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Globecast partners with SnifferCat for OTT dynamic ad insertion

2019-03-25 09:30:17| Digital TV News

Globecast has announced a partnership with SnifferCat to add dynamic ad insertion (DAI) to its offering. SnifferCat's DAI automates the process of preparing unmarked content for distribution and monetization across multiple OTT platforms.

Tags: partners dynamic insertion ott

 

VITEX Among Top 19 Dynamic Companies in Greece

2019-03-21 17:34:00| Coatings World Breaking News

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Channel 4 launches 'Dynamic TV' - a European first in VoD ad targeting

2019-01-23 16:00:09| Digital TV News

Channel 4 has announced the launch of Dynamic TV - an ad innovation which enables potentially thousands of variations of data-driven creative to be served across big screen devices like smart TVs for the first time, as well as on mobile and desktop VOD platforms.

Tags: in ad channel european

 

The Year Ahead for Seniors Housing: A Dynamic Setting, An Emerging Time

2019-01-09 17:33:39| National Real Estate Investor

The seniors housing sector will remain an intriguing and compellingalbeit potentially challengingproperty type for capital providers and seekers in 2019.

Tags: time year setting ahead

 

Nielsen expands Dynamic Ad Insertion pilot with MediaTek and A+E Networks

2018-11-29 15:00:21| Digital TV News

Nielsen (NYSE: NLSN) is expanding its U.S. Dynamic Ad Insertion (DAI) pilot. MediaTek will bring advanced DAI to their Smart TV platform, and A+E Networks is joining CBS to begin replacing advertisements in live linear programming.

Tags: networks dynamic pilot insertion

 

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