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The Coca-Cola Co launches personalised Christmas cans in UK

2020-12-08 14:27:00| Daily beverage news and comment - from just-drinks.com

The Coca-Cola Co is giving UK consumers a chance to personalise festive packaging as it brings the long-standing 'Share-a-Coke' activation to Christmas.

Tags: uk christmas launches cans

 

The Coca-Cola Co launches COVID-era festive ad campaign - video

2020-11-25 14:56:00| Daily beverage news and comment - from just-drinks.com

The Coca-Cola Co has marked its centenary of Christmas advertising for brand Coke with a COVID-themed global campaign that focusses on the gift of presence over presents.

Tags: video campaign launches festive

 
 

The Coca-Cola Co launches US Black-awareness campaign through Sprite

2020-06-25 18:46:00| Daily beverage news and comment - from just-drinks.com

The Coca-Cola Co is to work with hip-hop artists in a new US Sprite campaign that aims to "amplify Black voices."

Tags: through campaign launches sprite

 

The Coca-Cola Co launches #BeApp partnership to stream live music

2020-05-19 15:33:00| Daily beverage news and comment - from just-drinks.com

The Coca-Cola Co has teamed up with a streaming app to present live performances from musicians including Katy Perry and the cast of Broadway musical Hamilton.

Tags: music live partnership stream

 

The Coca-Cola Co launches NPD subscription service

2020-01-07 13:59:00| Daily beverage news and comment - from just-drinks.com

The Coca-Cola Co's North American unit has launched a subscription service, giving consumers the chance to try new products.

Tags: service subscription launches npd

 

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