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02.10: Windfall: The Booming Business of Global Warming

2014-01-14 00:36:39| Powells Books Events Calendar

Windfall (Penguin Press) is a fascinating investigation into how people around the globe are cashing in on a warming world. Journalist McKenzie Funk has spent the last six years reporting around the world on how we are preparing for a warmer planet. Funk shows us that the best way to understand the catastrophe of global warming is to see it through the eyes of those who see it most clearly — as a market opportunity. Funk travels to two dozen countries to profile entrepreneurial people who see in each of these forces a potential windfall. By letting climate change continue unchecked, we are choosing to adapt to a warming world. Containing the resulting surge will be big business; some will benefit, but much of the planet will suffer. Funk has investigated both sides, and what he has found will shock us all. To understand how the world is preparing to warm, Windfall follows the money.

Tags: business global warming booming

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