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10 Must Reads for the CRE Industry Today (September 8, 2014)

2014-09-08 18:31:00| National Real Estate Investor

The head of consumer-product marketing at Google Inc. and a former general counsel for a travel website are seeking to transform the mortgage-finance industry. Twitter announced on Monday that it would begin publicly testing a buy button that can be embedded in posts to allow users to buy a product with a couple of clicks. The firm in charge of leasing up America's tallest building is taking some space there for itself. Starbucks is experimenting with some new retail formats, including smaller locations, as the coffee giant tinkers with how it can best expand its retail business. These are among todays 10 must reads from around the commercial real estate sector. Content Classification:  Curated read more

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