Home 10 Things Learned about Email Marketing from the MarketingSherpa Handbook
 

Keywords :   


10 Things Learned about Email Marketing from the MarketingSherpa Handbook

2013-02-25 21:18:28| AutomotiveDigest.com - Automotive Industry News

Earlier this year, MarketingSherpa released the 2nd Edition of their Email Marketing Handbook, an in-depth research guide to help improve your email marketing strategy. As a sponsor of this handbook, we have pulled together what we, at IMN, feel are the top 10 tips we learned below. 1. 73% of companies recognize that email produces, or will product ROI and as such, are increasing their budgets. 2. CMOs indicate that email marketing is most effective at achieving the following business objectives: completing post-sales transactions (41%), nurturing prospects (31%), driving website traffic (27%) and building brand awareness (27%). Keep reading for all the tips from Nancy Liberman, CMO at IMN. The Article 10 Things Learned about Email Marketing from the MarketingSherpa Handbook appeared first on Automotive Digest.

Tags: the email things marketing

Category:Automotive

Latest from this category

All news

»
24.11STEINBACH40
24.11 Sepua Crue F-170
24.11 SECRET
24.11CRAwith
24.1111/15)&&
24.11 8
24.11
24.11F2023 23
More »