Your success in advertising your vehicles online isnt based on the size of your operation. Site statistics on AutoTrader.com show that dealers with small amounts of inventory see the same shopper activity on their listings as large dealers. So if you want to compete with big dealers, know that you dont need a big budget. You just need to act like them.
To get an idea of what you need to do make your online presence more competitive with other dealers in your space, use these tactics culled from top-performing dealers who generate the most activity on their listings on AutoTrader.com. And remember, to compete you dont have to be big you just have to level the playing field.
1. Find out what your competitors are doing by performing weekly searches on AutoTrader.com and other sites so you can understand what your competitive landscape looks like.
Keep reading for more tips from AutoTrader.com.
The Article 9 Ways You Can Use the Internet to Level the Playing Field appeared first on Automotive Digest.