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Home › Ad campaign aims to boost business in Southern Indiana

 

Ad campaign aims to boost business in Southern Indiana

2015-05-15 14:45:32| Auto Dealers - Topix.net

A new ad campaign called "Beat the Squeeze" aims to get customers to cross the river and visit Southern Indiana businesses despite concerns about traffic. The campaign's name references the mile-and-a-half stretch of Interstate 65 before the Kennedy Bridge in Indiana that has been reduced from three lanes to two.

Tags: business southern indiana campaign

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