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Ad of the Day: Coca-Cola Unveils Crown Jewel of Its 'Crossroads' Series on Teen Friendship

2015-07-10 12:40:57| Beverages - Topix.net

The bond between two teenage boys, one of whom is gay, is sensitively explored in the latest installment of Pereira & O'Dell's "Crossroads" campaign for Coca-Cola in Latin America. Launched this spring, the "Crossroads" advertising challenges young people to choose kindness and compassion over cruelty, and asks them to consider what real friends would do in potentially difficult situations.

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