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AdLedger pilots OTT video ad deployment using blockchain
2020-09-24 15:30:05| Digital TV News
AdLedger has announced results from its CryptoRTB pilot. The protocol was used by MadHive and Beachfront to address three problems in the digital advertising industry: fraud, transparency, and consumer privacy.
Tags: video
deployment
ott
pilots
Category:Consumer Goods and Services