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Adara solves PowerKEY CA time-out issue for Aster Tecnodisa
2024-11-26 15:47:07| Digital TV News
November 21, 2024 Adara has implemented a solution to allow Aster Tecnodisa to continue operation of its SA, Cisco and Technicolor PowerKEY set-top boxes beyond the timeout date in November 2024 for all such boxes.
Category:Consumer Goods and Services
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Mediaocean to acquire Innovid
2024-11-26 15:35:05| Digital TV News
November 21, 2024 Mediaocean and Innovid (NYSE:CTV) have made an agreement for Mediaocean to acquire Innovid. Innovid will be merged with Flashtalking to create a global, independent, omnichannel ad tech platform.
Category: Consumer Goods and Services
Addressable TV advertising in U.S. grows for third year in a row
2024-11-26 15:26:15| Digital TV News
November 20, 2024 According to research from Go Addressable, addressable TV has become a vital channel for advertisers, with over half now saying it's a 'must-buy', after being viewed as an 'add-on just three years ago.
Category: Consumer Goods and Services
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