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Anheuser-Busch InBev targets Lime-A-Rita revival with new range

2016-02-18 16:11:00| Daily beverage news and comment - from just-drinks.com

Anheuser-Busch InBev will try to reignite demand for its "near-beer" Lime-A-Rita in the US with the brand's biggest marketing activation and a new lower-abv range.

Tags: range targets revival inbev

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