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Apple matches Samsung smartphone market share in Q4
2015-01-29 09:42:00| Telecompaper Headlines
(Telecompaper) The global mobile phone market grew 7 percent year-on-year in the fourth quarter of 2014 to a total 515 million units shipped, according to Strategy Analytics. During the period, Apple moved up to second place in the market, passing Microsoft/Nokia. Samsung remained market leader with an 18.4 percent share of shipments, down from 24.5 percent a year earlier. Apple took 14.5 percent of the market, up from 10.6 percent in Q4 2013, while Microsoft/Nokia fell to 9.7 percent from 13.5 a year ago. Lenovo-Motorola took fourth place with 4.8 percent of shipments. The rankings were similar in the smartphone market, save Microsoft/Nokia. Samsung took first place with a 19.6 percent share in Q4, down from 29.6 percent a year earlier. Apple matched it with also a 19.6 percent share, up from 17.6 percent in Q4 2013. Lenovo-Motorola was in third place with 6.5 percent, and Huawei came fourth with 6.3 percent. Strategy Analytics estimates that overall smartphone shipments rose 31 percent annually in Q4 to a record 380 million units. Over the full year, 1.3 billion smartphones were shipped.
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Category:Telecommunications