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Apple's Big Surprise: These Babies Are Going to Sell!

2013-09-12 14:00:00| TechNewsWorld

Apple's iPhone launch event Tuesday was a small evolutionary step in its already proven game plan for product lines: Create something excellent and new one year, beef up the feature set the second year, and maybe -- just maybe -- rethink the overall design and start again in the third year. There is also the option to throw some new paint and tires on the product to buy another year of sales.

Tags: to big sell surprise

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