Home Combating the Top Mistakes of Automotive Marketing
 

Keywords :   


Combating the Top Mistakes of Automotive Marketing

2013-09-28 18:58:14| AutomotiveDigest.com - Automotive Industry News

Situation: Consumer behavior and the purchase process have introduced changes to automotive marketing and media attribution, but dealerships are looking at old metrics in old ways, according to Cars.com. Following these 7 digital sins could mean a dealer is wasting media dollars and eliminating advertising options that could help influence shoppers. Solution: Cars.com aims to position dealers to reach the right audience, build awareness, drive consideration and ultimately improve conversion rates. Cars.com Trainers, Ed Woelfle and Jack Simmons, work together to highlight seven common measurement challenges, and provide tips to align processes and media buying decisions with the behaviors of todays car shopper in a webinar titled The Seven Digital Sins of Attribution. Webinar registration is free. Read on!The Article Combating the Top Mistakes of Automotive Marketing appeared first on Automotive Digest.

Tags: top marketing automotive mistakes

Category:Automotive

Latest from this category

All news

»
05.11Vodafone-Three merger could get green light, watchdog says
05.11Altice USA residential video RGUs down 77,000 in 3Q 2024
05.11Shoppers warned over luxury advent calendar scams
05.11Durable Floor Coating from HMG Paints Transforms FC United\'s SMRE Bar
05.11Teknos Poland Honored by Farby i Lakiery
05.11Xumo teams up with Target to offer Hisense Xumo TVs
05.11KT launches 8K AI-powered IPTV set-top box
05.11Tropical Storm Rafael Graphics
More »