(Telecompaper) Polish companies Cyfrowy Polsat and Polkomtel launched a joint programme called smartDOM (smartHome). In the first stage, they will provide integrated products, such as TV, LTE internet and telephone, using the joint portfolio of both operators. The offer will be available from 18 February. During the next few months, new products shall be added, such as banking and energy services. The operators plan to accompany the service launch with a massive marketing campaign. The main benefit for customers choosing smartDOM will be a saving on monthly bills. Extending a contract on multiple services, purchasing a second service or being a new customer choosing two services of Cyfrowy Polsat or Polkomtel results in a discount of PLN 10 a month on each service. The contract is for 24 months. Services can be added to those of Polkomtel (telephone, LTE internet) or Cyfrowy Polsat (satellite TV, LTE internet) with a subscription of at least PLN 39.90. Services can be freely combined; the only condition is a minimum subscription of PLN 39.90 in case of LTE internet and telephone or PLN 59.90 in case of satellite TV. A customer can choose up to nine services: maximum three times telephone, three times internet and three times TV and save up to PLN 80 a month. In the advertising campaign, the companies cooperate with the creative agency Grey Group, and the campaigns are planned by PHD Media Direction and Carat Polska.