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Home › Data-capturing helping Diageo pinpoint experiential marketing success

 

Data-capturing helping Diageo pinpoint experiential marketing success

2018-09-19 16:17:00| Daily beverage news and comment - from just-drinks.com

Diageo has introduced data-capture technology to gauge the success of its experiential marketing campaigns in Europe.

Tags: marketing success helping pinpoint

Category:Food and Related Products

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