Since enrolling in the DealerRater Certified Dealer Program in 2011, overall 2013 Dealer of the Year Winner Shuman Chrysler Dodge Jeep Ram has built its online reputation into a critical competitive advantage in the Detroit Chrysler market. Customers now often walk into the showroom indicating that they chose to work with Shuman based on the reviews that they have read on DealerRater.
Situated in Walled Lake, Michigan, Shuman Chrysler Dodge Jeep Ram plays in a highly competitive market with approximately 50% of their consumer base representing employees or friends/family of employees at the neighboring Chrysler manufacturing plant. For years the dealership focused efforts on being a leader in SSI and CSI. However, in early 2011 it realized that its online reputation was taking shape on its own by means of a handful of unhappy customers that were prone to provide feedback on third-party online review sites.
Once you find out how DealerRater helped the Shuman Chrysler Dodge Jeep Ram dealership to bring in many more customers through its Dealer Certified Program, youll want to get DealerRater on board at your dealership! [Read more]
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